Skip to main content
Home
Services
Industrial CGIProduct VisualisationExplainer FilmAI Visuals
Portfolio
About
Contact

IDEAS THAT RESONATE

Navigation

HomePortfolioIndustrial CGIProduct VisualisationExplainer FilmAI VisualsAboutContact

Projects

Werkstattwagen StahlwilleShadowbrook WhiskeyOutdoor PergolaGaia HealthcareRevonte OneFujifilm X100VGlobal One

Follow

InstagramLinkedIn

Legal

ImprintPrivacy PolicyTerms
Z-UP Studio© 2026·Website von Portawerk
Start a projectGet in touch
Explainer film · ADC-awarded twice

Seen. Understood.
Remembered.

ADC-awarded 3D explainer films. Complex topics told in 60 seconds, so they stick.

Request an explainer filmWatch the films
ADC-awarded
Incl. script & storyboard
Sound on request
Brands and agencies working with Z-UP

Clients and projects, via agencies and direct

Serviceplan
Schalten & Walten
BMI
Medion
Royal Film
Why an explainer film?

What a good explainer film delivers.

Four reasons a professional explainer film pays off, well beyond marketing alone.

01

The complex becomes clear

What a data sheet explains in ten minutes, a good film conveys in 60 seconds. And it sticks.

02

Shorter sales cycle

Instead of walking every prospect through the product yourself, the explainer film does that job in the pitch deck or sales call.

03

Versatile in use

Website, trade show, sales, training. Modular cuts for social and pitch on top.

04

International markets, no re-shoot needed

One production, several languages, same look. Voiceover and on-screen text are swapped per market.

Industry recognition

Twice at the ADC.
Both times for explainer films.

The Förderpreis films “Helfende Hand” 2022 and 2023, commissioned by the German Federal Ministry of the Interior (BMI), on fire safety, nursing care and civil protection. Complex topics told clearly.

ADC Bronze Nagel
2023 · Explainer film

Helfende Hand

ADC Nominierung
2022 · Explainer film

Helfende Hand

More explainer films
Swiss Consultant Network
Explainer film

Swiss Consultant Network

Global One
Explainer film

Global One

“
Working with Z-UP is simply great. It's fun, professional, always efficient. Deadlines are kept, and the results regularly exceed our expectations. To me, the absolute favourite 3D studio.
Serviceplan
Laura BeckArt Director · Serviceplan
Serviceplan
How I work

From topic to finished film.

Four phases. After each one, you see a clear deliverable, no working in the black box.

01

Briefing & script

What should the film say, and to whom? Message, tone and script take shape together.

02

Storyboard

Scene by scene, visualised. You approve before animation begins. That keeps revisions cheap.

03

Animation & render

Characters, motion, camera, composition. Reviews after every sequence, a clear status at any moment.

04

Sound & final

Voiceover, music, sound design. Multilingual on request. Delivery as MP4, MOV, ProRes, plus all crops for social.

Investment

What your explainer film costs.

Three packages, scaled to length and production depth.

01

Explainer Compact

Social · pitch · single message

from€4,500
  • 15–30 seconds · motion graphics
  • Script & storyboard included
  • 1 language · 1 voiceover
  • Web & social cuts (16:9, 9:16, 1:1)
  • Delivery in 2–3 weeks

One message, clearly set. Ideal for social, pitch or website.

Enquire
Recommended
02

Story Explainer

Product · service · explanation

from€12,000
  • 60–90 seconds · 3D characters & story
  • Concept, script, storyboard, animation
  • Voiceover & sound design
  • Up to 4K · master + social cuts
  • Multilingual versions optional
  • Delivery in 6 to 8 weeks

The explainer-film standard. Complex topics, told to the point in 90 seconds.

Enquire
03

Brand Film

Image film · campaign · award level

from€24,000
  • 2 to 3 minutes · full story across multiple scenes
  • Character animation, sound design, music
  • Multilingual versions included
  • Masters for TV, web, trade show, social
  • Min. 2 years archive and file access
  • Delivery in 8–12 weeks

When the film itself should become brand. Narrative at the level that wins ADC awards.

Enquire

All prices excl. VAT · Custom lengths or additional languages? Drop me a line.

In every package:
  • Personal briefing & strategy workshop
  • Script development & storyboard included
  • 2 to 3 revision rounds per phase
  • Voiceover casting on request
  • Project archive min. 2 years
Different need?

Related services.

Industrial CGI

Complex CAD stack & confidentiality?

Open
Product Visualisation

Stills instead of motion?

Open
AI Visuals

Fast visuals instead of render time?

Open
Johannes, Your contact person

Your contact

Johannes

Designer & 3D Artist

Direct Contact

Phone

+49 651 9943023

Mon–Fri 9 AM–6 PM CET

Email

hello@z-up.studio

Address

Z-UP Studio

Kronprinzenstraße 21

54295 Trier

Follow me

Contact Form

I usually respond within 24 hours.

Your data will only be used to process your enquiry. Privacy Policy

Frequently Asked Questions

How long does it take to produce an explainer film?
A 60- to 90-second film comes together in 4 to 6 weeks. Pure motion-graphics explainers often in 2 to 3 weeks. Longer brand films in 6 to 10 weeks.
What does a professional explainer film cost?
Explainer Compact (15 to 30 seconds motion graphics) from €4,500. Story Explainer (60 to 90 seconds with characters) from €12,000. Brand films (2 to 3 minutes, full story) from €24,000.
What makes an ADC-awarded film different from a standard explainer?
The story. Standard explainers explain features. An ADC-level film tells a story in which the feature plays a role. That starts at the script, runs through character design and composition, all the way to sound. I develop films at that level even when the budget isn't in the brand-film tier.
How many revision rounds are included?
Per phase (script, storyboard, final animation) 2 to 3 revision rounds are included. Larger conceptual changes after storyboard sign-off are agreed separately.
What do you need from me to start?
A clear goal and the target audience. Existing brand guidelines help but aren't required. I develop script and storyboard with you even if you only have a topic.
Do you produce multilingual versions?
Yes. From the Story Explainer package onward, voiceover swap and on-screen text per market are included. DE and EN in parallel is the standard case.
Who writes the script?
Usually I do. You bring the topic, I develop the narrative, a degree in communication design makes that possible. If you already have a script, I'm happy to take on production only.